SAP AI Digital Launchpad
Year
2024
Company
SAP
Key Words
LLM Platform, Sales Intelligence, Zero-to-One Product, Enterprise AI
Overview
SAP AI Digital Launchpad was an internal innovation initiative exploring how large language models could enhance the productivity of SAP’s sales and account teams. The goal was to create a centralized AI platform that integrates internal knowledge, competitive intelligence, and external customer context.
As part of a zero-to-one effort, I joined the team as founding designer and led design of the platform’s information architecture and user experience, enabling sales teams to generate contextual communications, analyze competitive positioning, and access internal expertise through AI-driven workflows.
Challenge
Sales teams rely on fragmented internal documents, tools, and competitive resources.
Early-stage LLM workflows required experimentation with trust, structure, and interaction models.
Enterprise constraints such as legal compliance and internal knowledge access increased complexity.
Solution
Designed an LLM-powered workspace aggregating internal knowledge and customer context.
Enabled workflows such as AI-generated client communication and competitor analysis.
Introduced agent-based workflows and reusable templates for sales tasks.
